Make your offer work harder Make a clear “call to action” Tell them what you want them to do. Don’t be shy. Tell them clearly and tell them often Make it highly visible. This is all about clarity and attention. Eliminate choice in your offer You may think that people want choices. They do. In
Continue Reading →
What Exactly Is PPC Advertising Pay Per Click advertising, sometimes referred to as PPC advertising, allows you as an advertiser, to promote and advertise your products and services through targeted online advertisements, typically appearing next to search engine results relevant to what you are selling. How Does it Work? You bid on keywords and phrases related to your business
Continue Reading →
Social Media Marketing Social Media is one of the biggest phenomenon on the Internet. Take a look around. Facebook, Foursquare, Twitter. These websites have changed the way we live, work, and play. Using Social Media to engage your audience can pay for itself tenfold. How Social Media can help your business Social media can increase
Continue Reading →
E-Commerce Websites There are several things to think about when setting up your e-commerce website. It’s not just an online shopping cart. There’s inventory control, payment processing, order fulfillment, customer support, and so much more. Pre-Built E-Commerce Websites When you think about starting an online e-commerce website you may want to consider an “out of
Continue Reading →
Now you can find out how secure your password is? Just how long would it take someone or something to figure it out? Well now there is a website just for that. I stumbled across this website and was glad I did, because I learned that it would take a computer 4000 years to figure out my
Continue Reading →Advertising can be seen everywhere and in many different forms Some of these include advocacy, comparative, cooperative, direct-mail, informational, institutional, outdoor, persuasive, product, reminder, point-of-purchase, and specialty advertising. I’m not 100% sure where I got this list from, but I am going to add it here as a reference for myself and anyone else who
Continue Reading →If you are just starting your website design here are a few steps to take to ensure your project runs easy. This is not necessarily a website design tutorial, but merely a place to start when designing your website. Clear Goals It is very important that you have clear goals when thinking about creating your
Continue Reading →Web usability is perhaps the most important factor in any web design. This is the driving factor that keeps your visitors coming back to your website. Below are a few points that you need to consider to increase your website's usability. Points to Consider for Improving Your Websites Usability Give your website visitor what they
Continue Reading →
If you own an iPhone I’m sure you have noticed that you can bookmark websites and add them to your home screen. These are called Webclip Icons and they are either a snapshot of the website or an actual website icon similar to a favicon that shows up on a desktop browsers address field. If
Continue Reading →
1 – Add your Web site and Email address to all your printed materials. Don’t underestimate the value that your own correspondence can have in promoting your Web site, even to established customers. You put your mailing address, phone and fax numbers on your stationery and business cards, why wouldn’t you put your email and
Continue Reading →
