Closeup of many people holding and looking at their mobile phones

Mobile Website Design Done Right: Tips and Tricks

There are Hundreds of Millions of people every day using their iPhones, Android Devices to find the next company that they will do business with. Is it you? What does your companies website look like on a mobile device?

Users are no longer restricted to desktops & laptops. Mobile makes sharing information easier than ever. How can your company benefit?

There are over 277 Million users on the mobile web in the United States alone. Most mobile devices have Internet access, with rich browser capabilities.

Mobile web design can put you and your company ahead of your competitors, and help you reach your customers in ways you’ve never thought of.

Your customers are mobile, your website should be too. If your clients can’t find you, your losing business. Don’t let the lack of a mobile website cause your company to lose business.

Creating a mobile web design from your existing website is easy, we would be happy to help.

Benefits of having a mobile web design

  • Attract new clients on your mobile website that you might not have otherwise
  • Extend your services and products to new markets with a mobile website
  • Engage your customers and clients more effectively, where they’re at
  • Assist and support your staff while they’re out in the field.
 
If you’re a small business owner, you know that keeping up with technology is crucial to success. The internet has been growing exponentially over the last few years and your customers have not been left behind. In fact, they’ve been leading the way in terms of mobile web design preferences and requirements. With more and more people using tablets and smartphones to go online, it’s important for businesses like yours to make sure their websites can be viewed on these devices as well. Mobile Web Design offers many benefits including: increased traffic from potential customers who use mobile devices; higher conversion rates resulting from easier access to information; lower customer acquisition costs because of less expensive marketing efforts; better control over branding since phone screens are smaller than desktop screens; lower overhead costs because you don’t need to purchase as much equipment; and mobile websites are easier to access for your customers.

Mobile Web Design Guidelines

It’s clear that there are many benefits of mobile web design, but you probably want more information about how to go about it. Here are some easy tips for making your website mobile-ready or creating a new one from scratch:

Keep it simple – Mobile web design can be very different from desktop web design. Since you will be using a small screen to access the website, users want easy navigation through all of your site’s content without having to search for links or click on any unnecessary buttons. 

Use only necessary images – Don’t use large, bloated graphics that take too long to download on your mobile site. This will not only frustrate users who are trying to access your website quickly, but it could also hurt your search engine rankings because pages that load slowly are given lower priority. Plus, smartphone cameras can now take high-quality pictures so there’s no need to include photos on every page of your site. 

Get rid of anything unnecessary – You want to make sure that your mobile website conveys all the necessary information as quickly as possible without overwhelming users with graphics and ads that load slowly. If your site is too overloaded with content, visitors will be frustrated and they’ll probably leave quickly. 

Flexibility is key – Make sure your website is flexible enough to cater to any type of mobile device. Even though the most popular smartphones are Android, BlackBerry, iPhone and Windows phone, there are still people who use older devices or different brands that might not have all the same capabilities as the more recent ones.